Diamond Bar, CA — The Specialty Equipment Market Association has announced that due to COVID-19 and concerns that event facilities and services will be unavailable, the SEMA Show will not take place in 2020.

Photo: SEMA

While both event organizers and industry members have been working to deliver an outstanding SEMA Show in November, mounting uncertainty has rendered continuing with the event inadvisable.

Recent SEMA Show survey results indicated interest in a possible virtual tradeshow with related live elements. SEMA will work with industry members to determine interest levels on specific alternatives.

“The SEMA Show is committed to furthering businesses in the automotive specialty-equipment market, and to providing manufacturers and buyers with the best opportunity to connect, promote new products and discover new trends,” said Chris Kersting, SEMA president and CEO.

Full refunds for SEMA Show exhibitor booth deposits and attendee registration fees will be issued.